ABOUT ME
I'm a strategic digital marketing specialist with an insatiable curiosity for words and their power to transform ideas into impact.
With a foundation in journalism and a decade of experience across FMCG, Finance, Tech, and Healthcare sectors, I blend data-driven insights with creative storytelling to deliver measurable results.
My skills include developing comprehensive digital marketing strategies, content creation and curation, SEO optimisation, social media management, project management, copywriting, editing, team leadership, and client relationship management.
What I Do
My Approach
Think of me as your digital wordsmith. I don't just write content – I craft experiences that engage, convert, and leave lasting impressions. Whether it's developing comprehensive content strategies, optimizing for search, or creating compelling narratives, I bring a journalist's eye for detail and a marketer's focus on results.
Portfolio Highlights
Led digital campaigns for global brands including Unilever (Dove, Omo), Tiger Brands (Jungle Oats, Koo), and South African Airways .
Transformed complex B2B tech concepts into engaging content that drives conversion.
Developed SEO-optimized content strategies that increased organic traffic across industries and channels.
Crafted compelling narratives across multiple industries, from FMCG to FinTech.
Developed a robust understanding of client relationship management. Fostereing and maintaining partnerships across print, online, and broadcast platforms.
What I Bring to the Table
- Strategic Content Development
- SEO Optimization & Analysis
- Digital Marketing Strategy
- Brand Storytelling
- Content Curation
- Social Media Management
- Project Leadership
- Client Relationship Building
Let's Create Something Amazing
Looking for a content strategist who can transform your digital presence? Let's connect and explore how we can bring your story to life.
Currently accepting new projects and collaborations